How we percieve things can have a big impact on our definitions of certain things. Prime example: how do you define “cheap”? It can mean different things to different people. To Bill Gates, for example, a $50K Lexus is a pretty ‘cheap’ car – compared to what he could spend on one if he wanted ($300K Bentley anyone? $500K Mercedes?)
Then, of course, there are those for which the Lexus is far too expensive and their idea of cheap is a $15K Volkswagen or even a $10K Kia ($2K 1972 VW Bug, anyone? lol). For those who are financially-minded (that is – preoccupied with their finances), the beer world can sometimes be viewed in somewhat the same way.